Our Mission

To be one of the premier creators, producers, and providers of media content, technology and innovative production solutions.

Achieving our mission will require:

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  • Strategic alliances with our major customers and suppliers based upon our joint consensus, and our absolute commitment to customer service and satisfaction that sets industry standards.
  • Cutting edge technology and creativity to improve the total value delivered to our customers.
  • Leadership in development of the creative process and production capabilities that mirror the needs of our customers in all respects.
  • An organization and company culture that attracts superior people; emphasizes accountability and rewards results, commitment, customer responsiveness, teamwork and the taking of calculated risks.
  • A relentless commitment to out-performing the competition in terms of creativity, quality service and cost.

Accomplishing this vision will redefine the media services industry
and provide enriched levels of rewards for our customers and for our organization.

History

pic1Founded in 1994, CRM began as Circle R Media, the in-house production department of Circle R Group, the in-house advertising agency for RadioShack Corporation. As the largest in-house ad agency ever assembled under one roof, Circle R Group had annual billings of $420M and housed 350 creatives at the RadioShack corporate campus in Fort Worth, Texas. In 2003, Circle R Media divested from RadioShack and became a wholly independent company, taking the new name, CRM Studios, in an effort to remember our past, but look toward the future.

In 2008, CRM Studios moved from our location in Fort Worth to our present facilities in the historic Studios at Las Colinas in the Dallas Communication Complex. To learn more about our history and to view links from our past, visit our blog.

Our Team

Steve Dunning

CEO *Co-Owner
Executive Producer * Director

25+ years as video/film director/editor

Directed & produced hundreds and hundreds of projects from $5K to $2M

Career highlights include over 20 national toys spots, national/regional commercials, entertainment projects

Spent over a dozen years at Aries Productions before joining CRM in 1998

Oversees all CRM Studios' operations, financials, HR, etc.

Michael Murray

Director of Information Technology
Director of Broadcast Engineering

22+ years experience as it/broadcast engineer

Oversees all technology at CRM Studios including Post Production, IT, Telephony, Networking, TV Networks, Live Feeds, Engineering, Facilities etc.

Instrumental in getting GBTV/THE BLAZE On-Air in 2 weeks completing Glenn Becks move from NYC to Las Colinas.

Scott Burress

Director of Production * Senior Director
Senior Producer

20+ years as producer/director • Directed/produced hundreds of projects

Experience includes Aries Productions

Career highlights include variety of awards

Oversees all production as "hands on" senior director/producer

Tamara Wilson

Controller

Heads CRM's accounting and human resources departments

15+ years in accounting experience with Tyler Jr. College & RadioShack headquarters

Instrumental in managing all of CRM's transitions from in-house department to independent company

Tom Kirkhart

Co-Owner * Chief Marketing Officer
Executive Producer

30+ years experience in marketing/strategy/production management/management/ advertising/writing/creative content development

Broad experience in managing creative projects from national ad campaigns to marketing videos to entertainment projects

Career Highlights: large ad agencies- Bozell, Diests Harmel, Publicis, Ogilvy & Mather & and corporate- Kodak, Conagra, Omnicom

Shawn Tubre

Director of Post Production

15+ years as senior editor

Oversees Post Production department, as well as working as senior editor

Edited global corporate projects to SuperBowl ads

Editor on many of ESPN's SportsCentury programs, highly popular series ESPN/ESPN Classic

Greg Lawrence

Director of Broadcast Production

over 25 years experience as a creative copywriter/producer

Extensive marketing experience from more that 10 years with some of the largest ad agencies in the region

Numerous Shreveport/Bossier Ad Club Addy Awards including 3 Best of Show and 4 best of Broadcast Awards

Brannon Preston

Executive Producer * National Sales Director

15 years as producer in production/post production/animation/visual effects as well as 5+ years in radio broadcasting

Experience/responsibilities includes securing new clients/maintaining existing clients, as well as managing company's sales force.

Production management from project inception through deliverables including working with celebrity talent and international locations

John McGlothlin

Director of Live Production

25+ years production management, production, live production, directing and producing

Director of Network Branding, Master Control, Production at FamilyNet

National Emmy Nominee & Texas Emmy Winner, We Shall Not Be Moved

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