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7 Tips To a Great Video Script

Great corporate videos all begin with a great video script. One that quickly and clearly captures the interest of the viewer and simultaneously delivers a meaningful message. Great corporate videos all begin with a great script. One that quickly and clearly captures the interest of the viewer and simultaneously delivers a meaningful message. But a […]

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5 Great Reasons to Replace PowerPoint with Video

There are some scientifically supported reasons why you should replace PowerPoint with video. Here are five problems reasons. Problem 1: Reading vs. Hearing Today’s business presentations are typically a multi-page deck of text bullets. Page after page of bullet points being read to us by a presenter. Research shows that we read much faster than […]

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When art and business collide, magic happens

by Tom Kirkhart Executive Producer, Dallas video production company, CRM Studios There is an age old debate about when art and business collide. Can you be both creative and also buttoned up with your business dealings? Or do you have to sacrifice one for the other? Which do you want?

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”You Go Bob,” An Internet TV Spot for Cataract Patients

Introducing a new cataract product to patients and the eye care community Revision Optics (RVO), the innovative eye care optics company based in Lake Forest , California, teamed with CRM Studios of Las Colinas, Texas to produce a two and a half minute Internet TV spot marketing their new RAINDROP Near Vision Inlay product. The […]

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Video Lighting for Mood and Emotion, A Recipe for Ultimate Success

Lighting is a major component of any video production. Good lighting marries with the message, the talent and the music to create wonderful moods and emotions. On the other hand, bad lighting distracts the viewer and looks cheap and unprofessional. If you want to drive a filmmaker crazy say “Can’t you just show up with […]

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Planning Video Budgets in Five Easy Steps

Deciding your video production budgets far in advance can be frustrating. Here are five tips to make it easier. Planning Video Budgets Every year at this time marketing management spends far too much time in needless frustration planning video budgets for the upcoming year. This process should be systematic, but to often becomes one of hit-or-miss […]

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Adding Music for Emotional Effect, Greater Video Impact

By Evan Morris Scene: A quiet house on Christmas morning. [guitar playing soulfully] Taxi drives away leaving a young man who is greeted gleefully by his sister at the front door. The rest of the house is still asleep having waited up all night for the young man’s return home. He makes a pot of […]

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Remote On-Location Interview Promotes Life-Saving Mission

CRM Studios Conducts Remote On-Location Interview Video Shoot with Dr. Jeff Jacobs and Medtronic’s Life-Saving Heart Health Mission to the Caribbean You can probably think of worse things than growing up in the Caribbean. In fact, for many of us the idea of spending days in seclusion on a remote tropical island is the ultimate […]

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NABSHOW 2015 Highlights: CRM “nabs” new tech at expo

By Evan Morris, Field Reporter On April 18, department leaders from CRM Studios descended upon the National Association of Broadcasters (aka NABshow 2015) annual trade show and expo in Las Vegas with several goals in mind. “Our mission was simply to evaluate a couple of cameras, look at some lighting options, find a new teleprompter […]

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