Between Takes

Real lessons from the field on video, strategy, and trust.

The World Cup Is Coming to Dallas in June: Here’s How to Make the Moment Count With Video

By Shawn Fernandez, Content Strategist at CRM Studios Most teams can tell you how many views their last video got. They can pull likes, shares, and completion rate in seconds.  In June 2026, the world’s attention turns to North Texas as the FIFA World Cup comes to the Dallas/Fort Worth area, with matches hosted at…
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The Video KPIs That Actually Move Your Business

Stop Counting Views. Start Counting Revenue: The Video KPIs That Actually Move Your Business

Unlock the video KPIs that drive real business growth. Go beyond views—learn to measure video impact by tracking pipeline, revenue, and deal velocity. Discover how to connect video to sales outcomes and build a results-driven content strategy.
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From Aisles to Algorithms: How CRM Studios Helped Pioneer Content Marketing — And How a Systemized Strategy Drives Growth Today

Long before “content marketing” was a buzzword, CRM Studios (born inside RadioShack as Circle R Media) programmed in-store TV that educated, influenced, and sold. Here’s the origin story, the modern system, and how to turn your brand into a channel that drives pipeline.
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From Confusion to Clarity: Building Strategic Partnerships to Bridge Healthcare’s Most Urgent Care Gaps

“The greatest challenge in healthcare isn’t only treating disease, it’s ensuring patients truly understand their care, follow through, and achieve better outcomes.” That gap between the care physicians provide and the outcomes patients experience is where the future of healthcare is being decided.
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The Current State of Video Production for Businesses in 2025: Trends, Tools, and Strategies for Success

Video production is no longer a luxury for businesses; it is a strategic necessity in an increasingly digital marketplace. As trends and technology evolve, the key to success lies in combining creativity, strategy, and agility to stand out and drive real results.
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Our broadcast control room helps facilitate our virtual events

What Is the Best Video Broadcast Option for Your Company? Live or Pre-Recorded?

Considering a live or pre-recorded broadcast? CRM Studios will help guide you through the decision to help your company shine bright.
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