Best Practices
Corporate Marketing Video Creates Complete Disaster: Client Approves
Nokia needed to promote their emergency communications device, the Mobile LTE Antenna, and its potentially life-saving advantages. This mobile antenna is compact yet powerful and can be easily and quickly deployed in situations where normal means of communications have been disabled or destroyed, allowing emergency personnel and first responders to communicate and coordinate with one…
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Testimonials Are Back (But With a Twist)
A tried-and-true advertising technique, testimonials, are back. The traditional testimonial philosophy is pretty straightforward. Be it a business leader, flamboyant athlete, trusted public figure, famous actor or social media influencer, as long as they are well known, their opinions can sell. Who can forget the scandalous (at the time) Hanes Beautymist pantyhose commercial, featuring New…
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3 Tips For a Great Employee Training Video
At Dallas video production company CRM Studios, we produce videos of all sizes, shapes, and uses. While most are meant for public consumption, quite a few are viewed strictly within an organization. Most of these fall under the employee training video category, and we’ve done hundreds. Over time, we’ve learned a thing or two about making a…
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CRM Studios Shreveport, Louisiana team has once again been honored with a 2020 Telly Award— 3 of them, to be precise!
As in years past, CRM Studios Shreveport, Louisiana team has once again been honored with a 2020 Telly Award— 3 of them, to be precise! About the Telly Awards “The Telly Awards annually showcases the best work created within television and across video, for all screens. Receiving over 12,000 entries from all 50 states and…
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Memorable Moments: Skies Over Texas
Dallas video production company CRM Studios has been shooting all kinds of video projects for decades! Here are some of our more memorable moments from our history… Way back in 2005 (which feels very strange to say), Landry’s Restaurants was looking for a new kind of film to feature in the renovated theater inside San…
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Video Production Jargon Quiz
Video production has its own set of rules, and, like many industries, has its own interesting and sometimes strange terminology that may surprise you. Here’s a short quiz to test your knowledge of video production terminology: 1. “C-47” refers to: A paperclip A giant jet that delivers big equipment A clothespin A pipe clamp 2.…
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Product Demo Videos Make a Splash!
Riverbend Sandler Pools Uses Product Demo Videos to Let You Customize Your Pool Riverbend Sandler Pools is one of the largest swimming pool builders in America. They partnered with CRM Studios back in 2018 to create something no one had ever seen before: a cutting edge design and demonstration showroom. Together, we jumped into the…
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Innovation Is Built Into This Video Production Company’s DNA
We look back on some of our earlier innovative video production projects and then update our “Innovations in Communications” list with some other exciting new innovative ways to use that ol’ TV of yours. CRM Studios is indeed an innovator because of where we started; we were created to be one of the first private…
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A Nokia Corporate Marketing Video Highlights Emerging Technology
Where there’s smoke, there’s fire— or is it mirrors? Nokia was looking to promote their newest emergency communications device, the Ultra Lightweight Mobile LTE Antenna, and its potentially life-saving advantages. Harry Bouton from NextWave Creative needed a video production company who could shoot on location and in studio, creating a project of enormous scope in…
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Orbis: A Life-Changing Opportunity for a Video Production Company
As a video production company, we get to see really cool and amazing things when we shoot… and sometimes, those things change us forever! Orbis’ goal is to teach and perform routine eye surgery anywhere in the world to cure or prevent blindness in millions. Being Chosen as the Video Production Company for This Project…
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Helping Nonprofits Is What This Video Production Company Is All About
For 60 years, the Ladies’ Auxiliary Club has benefited the Boys and Girls Club of Arlington, Texas through their annual Cinderella Charity Ball. We Like to Give Back In recent years, CRM Studios has been the honored video production company of record for this local DFW Charity Ball; we’ve enjoyed being able to provide support…
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Video Production Makes Heart Health Fun
Editor’s Note: This story was originally written when CRM Studios was in only its 2nd year as the official video production company for the American Heart Association’s National Kid’s Health Program, The Kids Heart Challenge. We are excited that we will continue to help create their video projects again this year, as in years past.…
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