The “new normal” is anything but. For the better part of 6 months, Americans and people of every nationality have been struggling to find an appropriate response to the novel coronavirus in order to contain the spread of COVID-19. Early efforts to socially distance and shelter in place wreaked havoc on the world’s economies and…

How to Beat the Texas Heat While Location Shooting in the Summer Summers in Texas and across the South can be daunting— especially to those who aren’t used to location shooting or video production in 100+ degree heat. Here are some quick tips from the CRM Studios team to help you prepare for your next…

Some of CRM Studios’ award-winning directors shared their top ten tips on how to get the best performance and content from on-camera talent & interviewees under some of the most common video production settings. 10. Think like the talent. Consider what direction the actor or interviewee might need from you. Ask yourself what you might…

The world has changed quite a bit over the last several months with the advent of the novel coronavirus. COVID-19 prevention measures suddenly upended all of our day-to-day lives. However, we humans are used to adapting to whatever new environments we find ourselves in.  That’s where the CRM Studios’ Meeting Enhancement Program works in your…

Nokia needed to promote their emergency communications device, the Mobile LTE Antenna, and its potentially life-saving advantages.  This mobile antenna is compact yet powerful and can be easily and quickly deployed in situations where normal means of communications have been disabled or destroyed, allowing emergency personnel and first responders to communicate and coordinate with one…

A tried-and-true advertising technique, testimonials, are back. The traditional testimonial philosophy is pretty straightforward. Be it a business leader, flamboyant athlete, trusted public figure, famous actor or social media influencer, as long as they are well known, their opinions can sell. Who can forget the scandalous (at the time) Hanes Beautymist pantyhose commercial, featuring New…

At Dallas video production company CRM Studios, we produce videos of all sizes, shapes, and uses. While most are meant for public consumption, quite a few are viewed strictly within an organization. Most of these fall under the employee training video category, and we’ve done hundreds. Over time, we’ve learned a thing or two about making a…